Introduction to Marketing Concepts
Graeme Drummond, John Ensor "Introduction to Marketing Concepts"
Butterworth-Heinemann | 2005-07-12 | ISBN: 0750659955 | 352 pages | PDF | 1,3 MB
Written in a user-friendly way to ensure the information is accessible, Introduction to Marketing Concepts is ideally suited to students that are faced with time-pressures yet need to gain a…