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High Involvement Innovation: Building and Sustaining Competitive Advantage Throu
John Bessant “High-Involvement Innovation: Building and Sustaining Competitive Advantage Through Continuous Change"
Wiley | 2003 | ISBN: 0470847077 | 256 pages | PDF | 1.4 Mb
Provides a framework for thinking about and organizing a culture of continuous innovation.
* Based on ten years of research with over 200 organizations.
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Sustaining Competitive Advantage Continuous Innovation Continuous Change Easy Share Wiley Culture Organizing John Bessant
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